Department Of ASM

Department of Advertisement, Sales Management and Promotion, G.G.N. Khalsa College, Civil Lines, Ludhiana has been functioning as a premier centre imparting vocational training to the regular students of the college. The learned and dedicated staff of the department has been preparing the undergraduate (UG) students professionally along with their regular studies for immediate absorption in the industrial set up of Ludhiana and its adjoining areas. With the emerging professional requirements for businesses and careers, this department has been motivating students to take up A.S.M. as a part of their Bachelor’s degree programme.

Keeping in view the vision, mission and social responsibility of G.G.N. Khalsa College and its management (GKEC), this department has been providing the knowledge and platform to learn business and entrepreneurial strategies in general and sales management, promotion techniques in particular with practical and experiential methods, thus striving to prepare the young minds towards Corporate Social Responsibility (CSR).

For young learners, this department is like a runway for taking flight towards success in the corporate world and equips them with the employability skills to facilitate their launch into the professional world.

The department is well-equipped with up-to-date teaching facilities as well as a smart classroom, and offers a wide variety of opportunities for growth via workshops, extension lectures, webinars, class activities, inter-college competitions and industrial visits.